2017 Silicon Valley Reinvents the Wheel

Registration is Now Open
Monday, October 9th, 2017 Computer History Museum Mountain, View

Presented by

   

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Additionally, there will be cutting edge vehicle and product demonstrations from automakers, their technology suppliers, and visionaries from Silicon Valley. The program includes lunch served by the finest in Silicon Valley Gourmet Food Trucks. 

Who: Western Automotive Journalists (WAJ) and The Autotech Council
When: Monday, October 9th, 2017 10 am
Where: Computer History Museum, Mountain View, CA
Participants: 300+ influential attendees including OEMs, suppliers, developers, startups, investors, educators, recruiters and journalists
Journalists: WAJ automotive journalists along with tech, lifestyle and local media.
Vehicle Demo: 20+ vehicles displaying the latest current technology available.
Auto Tech Science Fair: Up to 40 displays of current and future technologies.

Current Agenda
10am – 6:00pm
Morning Session:
Welcome and Update: Brian Cooley – CNET
Automotive Technology Overview:
Sven Beiker – Silicon Valley Mobility & Stanford Grad School
ElectrificationLucid Motors, ITA, ChargePoint
Innovation at Work:
Wolfgang Buchmann – Autonomous Stuff, Praxen Penmetsa – Motivo EngineeringMike Harrigan – ProspectSV 

Technology Startups: Liz Kerton, Autotech Council
LUNCH: Gourmet Lunch Trucks and Vehicle Display parking lot
AutoTech Science Fair in Grand Hall until 4:00
KEYNOTE: The Mobility Future: Danny Stillion, Partner, IDEO
Sharing your Ride: Mark Thomas – Ridecell,
Akshay Jaising – Maven
University Programs: Lew Fulton – UC Davis,                                  Ian Lane – Carnegie Mellon, Antonio Borja – Academy of Art
Regulatory Perspective: Director Malcolm DoughertyCALTRANS, Joshuah Mello – City of Palo Alto
Using All Your Sensors: Maha Achour – MetaWave, 
Blair LaCorte – AEye, John Eggret – Velodyne

Silicon on the Move: Patti Robb – Intel,  Dirk Remde – Continental, Jada Tapley – Delphi
OEM Lab Panel: Ford, Toyota, KIA
And other exciting presentations by industry experts 

Sponsorship, speaking, and demonstration opportunities are available for this important technology event.

If you have questions or comments about SVRItW, Email Charlie Vogelheim, WAJ VP of Programs, you can also text or call at (949) 929-0716.
Click Here to Register Today

Mazda: All Racing News Is Local

Word went out in late December that Dean Case of Mazda Motorsports would be hosting a Media Lunch at the Silicon Valley Auto Show in San Jose on Thursday January 5th to present the idea that there is a “local story” everywhere Mazda owners race their cars. The Auto Show features two Bay Area Mazda Racers that reinforce that premise. Mark Drennan, “the guy you don’t want to see in your rear view mirror” and Telo Stewart, Owner, World Speed Motorsports. The Sonoma-based World Speed team is known for putting Mazda drivetrains in just about anything and making them competitive.

As Barry Toepke, Maestro of the Monterey Reunion and Brad Littlefield new public relations Manager for Mazda Raceway Laguna Seca were expected to be in attendance, there was a chance that we might learn the latest status in the ongoing challenge for the operation of Mazda Raceway Laguna Seca.

Dean Case, started the introductions by letting his audience of about two dozen journalists know that Mazda owners race their cars in 46 of the 50 states and, with his usual wry smile, that he was interested in seeing what could be done about the missing four. With a miniscule 2% market share on the road, 55% of ALL Sports Car Club of America (SCCA) entries are either Spec Mazda or Mazda-powered, with the Mazda Teen Challenge being one of the most fiercely competitive classes in racing. Dean admitted that Mazda sold millions in racing parts in 2016 and that Mazda had poured $1 million into payouts for club racing level prize money.

It was really interesting to learn that the engine in the World Speed Mazda Formula Cars were standard MZR production engines with zero internal changes. Only a changed ECU, exhaust and intake yield maximum performance with maximum longevity for a dependable 200 horsepower in the sealed engines assembled by famed builder Hasselgren Engineering of Berkeley. These engines typically go 3,000 miles compared to the significantly more costly Formula Atlantic engines that are anticipated to go 2,000 miles between rebuilds. One MRZ, Dean said, had still not been cracked open with 11,000 racing miles clocked on it.

Dean added a funny story about some consternation concerning a scion of the famed Brabham family being sent out in a car, winning eight races and a championship, only to be informed after the fact that he had been given a car with a used engine! Speaking of the Teen Mazda Challenge Dean stated: “We want the series that we support to be affordable. We encourage our drivers to put advertisements for non-profits on their cars.” He suggested Mazda racers race with passion and support their passions. Dean talked about Mazda support of the SPCA for Monterey County, Project Yellow Light, and mentioned that Mazda racer Sarah Montgomery was working with Lemons of Love.

We heard from Telo about Mazda-powered Formula Cars, the Mazda Challenge Race and the Mazda Road to Indy, setting up farm teams and several levels of competition to create a feeder series for American race car drivers who dream of Indy.

Barry Toepke introduced Brad Littlefield, the new PR Manager for Mazda Raceway Laguna Seca, and spoke about the 60th Anniversary/Diamond Jubilee of Mazda Raceway Laguna Seca (which was opened in 1957). We also got to meet Mark Drennan a 50-year-old rookie who lead six races and won two in 2016. We also met Marissa Borjon, the new Mazda Western Regional PR person.

Dean kept us on schedule with a light-hearted touch and gave us a tour and walk-around of the Mazda booth and two race vehicles on display after the lunch. It was a great event, well-attended and what is probably the first of what might turn into a Mazda roadshow that will criss-cross the country shining a bright light on Mazda’s amazing footprint in the American racing scene.

2016 SVRtW

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WAJ joins forces with the Autotech Council for an event at the epicenter of innovation in Silicon Valley that will bring together thought leaders from the auto and tech worlds to examine not only the future of cars, but also how technology is transforming transportation. The event will feature engaging discussions on topics ranging from next-generation powertrains and fuels to 21st Century automotive retail, from cutting-edge in-dash connectivity to self-driving technology. Additionally, there will be advanced vehicle and product demonstrations from automakers, technology suppliers and visionaries from Silicon Valley. Continue reading

Now you can pay for WAJ Events directly with your Debit or Credit Card

WAJ now accepts all major credit cards and PayPal online for all events.

Simply click on the Pay Now button.
paynow

Which will direct you to the payment screen.

 

 

paypal-Creditcard-paymentIf you wish to pay with PayPal, simply log into your PayPal account in the top screen.  If you wish to pay by debit or credit card, (WAJ accepts, MasterCard, Visa, American Express, Discover, and Bank Debit cards), click on the “Pay with a debit or credit card, or PayPal credit.”  It’s that simple, safe and secure.

Of course you can still pay by check at the door.  Just click on the “Pay by Check or at the Door” button.

WAJ May 3rd Meeting

A special WAJ dinner meeting on May 3rd with two presentations.

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LA Auto Show’s Connected Car Expo (CCE)

cccThe rules for how vehicles are made, sold, serviced, owned and integrated into a multimodal transportation system are changing and the playbook is being written at LA Auto Show’s Connected Car Expo (CCE). The award-winning auto-tech conference and trade show unites the entire ecosystem defining new mobility.

CCE is where the New Automotive Industry gets business done, unveils groundbreaking products and makes strategic announcements in front of media from around the globe. The first of three LA Auto Show Press & Trade Days, CCE 2015 will take place at the JW Marriott (across from the L.A. Convention Center) on November 17, where more than 30 expert speakers and 40 exhibitors will take center stage. Continue reading

WAJ August 2015 Meeting

Academy of Art August is a busy automotive month with lots of events including a full week in Monterey, it will be well worth joining us Wednesday evening, August 19th to learn about Academy of Art’s automotive design school and its collaboration with Jaguar’s future F-Type development. Fellow member and the school’s Executive Director Tom Matano will bring his Associate Director Antonio Borja to present the program.