Date(s) - 06/27/2019
6:00 pm - 8:30 pm
The Basque Cultural Center
Mark your calendar and plan on attending the June 27th WAJ Member meeting and dinner at the Basque Cultural Center in South San Francisco. Our featured presentation this month is by the DriveShop.
Have you ever wondered how the manufacturers decide who they give evaluation cars to and who gets invited to their drive events? It all comes down to data analytics and journalists scoring well within the manufacturer’s criteria.
Lindsay Giles from DriveShop’s Seattle corporate headquarters will be our featured speaker at this month’s meeting and she will give us the inside scoop on what the manufacturers are looking for. Lindsay will discuss in depth:
- OEMs expectations from journalists for car loans & events
- How they measure and qualify media
- How journalists can work as influencers (using their content on social channels) and grow their social following
Don’t miss this opportunity to gain insight on how to optimize your work, its development, presentation, and how to fine-tune your Influencer skills.
The cost for this months meeting is $35 and includes your choice of several delicious entrees, including soup, salad and dessert from the Basque Center’s famous kitchen.
We will also have updated News about our 2019 WAJ Media Days at Quail Lodge on July 30, 2019.
Mixer: 6:00 PM, Meeting and Dinner: 6:30-8:30 PM
Seating is limited, so register today.
Questions? Contact Emme Hall, WAJ VP Programs