The Western Automotive Journalists


Based in the San Francisco Bay Area, WAJ (Western Automotive Journalists) is a group of writers, authors, broadcasters, photographers, artists and designers who share a common thread: we’re passionate about the auto industry and the vehicles it produces. Learn more about WAJ…


Nominations for 2014 – 2015 WAJ Board of Directors are now open

A message from our interim President Brian Douglas:
Nominations for the 2014 – 2015 WAJ Board of Directors are now open. Any WAJ member can nominate any other WAJ member or themselves for any of the Board Positions.    After serving as your interim president for the past eight months, I’ve learned quite a bit about our venerable organization and envision a great future for WAJ going forward. We’ve accomplished quite a bit and there’s much more to do. I’ve engaged members of WAJ on a few committees and found there are many members who are capable and willing to serve.  Learn More…

Ford’s Confident In Its Aluminum-Intensive 2015 F-150 Because Customers Have Already Tested It

Ford didn’t decide to make its revolutionary move to an aluminum body in its best-selling F-150 pickups quickly–or without undertaking its most extensive testing program ever. Eric Peterson, the F-150’s marketing manager, detailed Ford’s process with what many in the industry are calling a “game-changing truck” to Western Automotive Journalists members and guests at the June 18, 2014, meeting.  Read More

The WAJ website is getting a makeover!

The WAJ website is in the process of getting an update and makeover and we need your help. If you are interested in contributing content to the site or acting as an site editor, please contact Gary Lieberthe WAJ Website Chairperson.

Upcoming Events

August WAJ Members Meeting

The August WAJ meeting will feature Jeep and a discussion of their new product lines.  Stay tuned for more information as it develops.       2014-2015 WAJ Board Member Elections It is time for the annual WAJ Board of Directors Nominations and Elections, and nominations are now open!