The Western Automotive Journalists

Based in the San Francisco Bay Area, WAJ (Western Automotive Journalists) is a group of writers, authors, broadcasters, photographers, artists, and designers who share a common thread: We’re passionate about the auto industry and the vehicles it produces. Learn more about WAJ…

WAJ News

Save the Date for the 2018 WAJ Media Days
This year’s WAJ Media Days will be held from Monday, March 19th, 2018 through Wednesday March 21st.  Our base hotel will again be the Tides Hotel in Monterey and we will be at Quail Lodge and Mazda Raceway on Tuesday and Wednesday.

Media Days Registration is OPEN.  Remember you must have your 2018 Membership renewed to participate in Media Days.  Be sure to take advantage of Members-Only Early Bird Pricing!

Time to renew your 2018 WAJ Membership
It’s that time of year to renew your WAJ membership. Renewing is quick and easy. We have another exciting year ahead with newsworthy meetings and major events to participate in and I know you’ll want to take advantage of them and be part of our well-regarded professional organization.
Renew your WAJ full membership here

Renew your WAJ associate membership here

The seventh annual Silicon Valley Reinvents the Wheel presented by Western Automotive Journalists and The Autotech Council was held at the Computer History Museum on Monday October 9th, 2017. Since its inception the program has shape-shifted location, directions, format and style, improving with each year, but the focus has remained on illuminating the intersection of the auto industry and Silicon Valley’s technology. Learn More


From the Beach to Valley to Track. The 25th Annual 2017 WAJ Media Days was a hit for all participants
We’ve come quite a distance from our organization’s modest beginnings. Back in 1992, the models of new vehicles outnumbered journalists, a third of whom were full-time media employees reporting on the automotive industry. Our fledgling event was one full day at Sears Point (now Sonoma) Raceway. Media Day became Days in ’94 when a day of driving in the Marin countryside was added. Learn More

2017 WAJ Media Days Member Articles The 25th Annual WAJ Media Days are history, and the member journalists stories are hot off the presses.  Read The Stories

2017 WAJ Media Days Photos
The 25th Annual WAJ Media Days are history, and the story and photos are hot off the presses. See The Photos



Laguna Seca stays with SCRAMP
Monterey County Board of Supervisors Approves Three-Year Agreement to SCRAMP for Management of Mazda Raceway Laguna Seca Facility.  Mazda Raceway Laguna Seca Celebrates its 60th Anniversary  Learn More


Mazda: All Racing News Is Local
Word went out in late December that Dean Case of Mazda Motorsports would be hosting a Media Lunch at the Silicon Valley Auto Show in San Jose on Thursday January 5th to present the idea that there is a “local story” everywhere Mazda owners race their cars.  Learn More

WAJ Membership Renewal is now open
It’s Time for all WAJ Members to renew their membership for 2017
Renew your full membership renewal here.
Renew your associate membership here.

National Safety Council and the University of Iowa launch a new exciting Safety CampaignMCDW_Logo

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2016-2018 WAJ Board of Directors

The results of the 2016-2018 WAJ Board of Directors election are in and with 65% of WAJ members voting, the new Board is in place.  Learn More