The Western Automotive Journalists

Based in the San Francisco Bay Area, WAJ (Western Automotive Journalists) is a group of writers, authors, broadcasters, photographers, artists and designers who share a common thread: we’re passionate about the auto industry and the vehicles it produces. Learn more about WAJ…

WAJ News

Western Automotive Journalists event a big hit in the center of West Coast automotive technology.

Display-&-Truck2wFor the last six years, WAJ has produced an automotive technology conference, gathering journalists, automakers and technology experts together with car demonstrations and informative panels. Two years ago, we elected to ramp up our conference, moving to The Computer History Museum in Mountain View, a venue with a central location and first class meeting and display space. Learn More

LA Auto Show’s Connected Car Expo

cccThe rules for how vehicles are made, sold, serviced, owned and integrated into a multimodal transportation system are changing and the playbook is being written at LA Auto Show’s Connected Car Expo (CCE). The award-winning auto-tech conference and trade show unites the entire ecosystem defining new mobility.  Learn More

Denise McCluggage 1927 – 2015

Best Female Race Car Drivers Ever - Denise McCluggageA good friend and colleague of ours, Denise McCluggage died yesterday after living a life that was an inspiration for all of us who are lucky enough to cover the automotive industry. Read More.

Silicon Valley Reinvents the Wheel 2014

DSC_0528The “Silicon Valley Reinvents the Wheel, How Technology is Transforming Automotive Powertrains, Retail, Connectivity and Autonomous Driving” Conference cosponsored by C3 (Connected Car Conferences) and WAJ was recently held at the Computer History Museum in Mountain View Ca.

The informative conference was a series panel discussions and brought together automotive and technology industry experts  to discuss where the industry is headed. Read More.

The New 2015 Fiat/Chrysler Jeep Renegade Up Close and Personal

jeep_renegadeWAJ members who attended our August, 2014 meeting were treated to a private press introduction of Jeep’s newest and smallest (some describe it as the cutest)  vehicle, the 2015 Renegade.  Read More

Results of the 2014 ~ 2015 WAJ Board of Directors election announced

WAJ-Logo-3-2014At the August 27th WAJ meeting, the new Board of Directors were introduced.  Meet the new Board of Directors.  

Ford’s Confident In Its Aluminum-Intensive 2015 F-150 Because Customers Have Already Tested It.

Ford didn’t decide to make its revolutionary move to an aluminum body in its best-selling F-150 pickups quickly–or without undertaking its most extensive testing program ever. Eric Peterson, the F-150’s marketing manager, detailed Ford’s process with what many in the industry are calling a “game-changing truck” to Western Automotive Journalists members and guests at the June 18, 2014, meeting.  Read More

The WAJ website is getting a makeover!

The WAJ website is in the process of getting an update and makeover and we need your help. If you are interested in contributing content to the site or acting as an site editor, please contact Gary Lieberthe WAJ Website Chairperson.